Italian perfumer Simone Cosac created a buzz at the recently concluded Beautyworld Middle East exhibition in Dubai by displaying their exotic scent in fully customizable hand-crafted gold and jewel-studded bottles – a $165k perfume bottle – making it the world’s most expensive perfume bottle.

Bespoke fragrances by the perfumer were all priced at more than their weight in gold, and became the cynosure of attention. A bottle of Amore Proibito or Forbidden Love, which comes in exquisitely hand-crafted gold and jewel-studded containers, drew in large numbers of fascinated fragrance buffs at the Quintessence showcase for innovative and unique fragrances. The exotic perfume is contained in an exquisitely fashioned bottle made out of 18k gold and studded with sparkling high quality diamonds

The signature scent from the Florence-based Italian atelier, is an exotic blend of floral notes and spicy undertones that captures the grandeur, romance and the joy of life enjoyed by the legendary lovers, the Grand Duke Francesco I de Medici and his beautiful Venetian mistress, Bianca Cappello.

Collectors and fine fragrance lovers can even get the perfume in customized containers which can be fashioned according to individual tastes and preferences by a dedicated Florentine jeweller. The atelier offers a personalized service by which the customer can visit the perfumer and stay in Florence while completing the order according to their specific wishes. The bottle is also offered in ruby and emerald versions.

Meanwhile, the exhibition was alive with activity on all three days of the show, which showcases 1,580 exhibitors from 60 countries, over 55000 square meters at the Dubai International Convention and Exhibition, making the 22nd edition 11.5 per cent larger than the previous year. Trade visitors and exhibitors alike were extremely pleased with the range and availability of new products and services and highly appreciative of the reach and scope of the show and its ability to generate innumerable new business opportunities.